ALEXA, YOUR NEW VOICE REMOTE

Client :Amazon

Location :France

Content :Motion video

the Pitch

How did we manage before Alexa?

The struggle to find your remote control, the pain of choosing which show to watch, the stress of missing your favorite one.. Here are a few ideas we developed for Amazon.

the Brief:

Amazon’s voice assistant, Alexa is available in all types of devices, including Internet Boxes.

From mid-June 2020, Freebox Delta customers had been able to control, via Alexa, their television by voice.
All they have to do is verbally ask to change the channel, record a program, launch a series episode, a movie or a video app.

Amazon asked us to produce two 20-second motion films for the launch of their digital campaign.

Video 1

What are we watching tonight?

Not easy to choose a Sunday night movie with your beloved… « Do you want watch King Kong? Wait, I am so keen on Back to the Future right now? You sure? What about Indiana Jones? » Life is easier with Alexa. Just say “Alexa, play me an adventure movie. »

Play Video

Video 2

A not so friendly remote control

43 clicks to launch a movie, a perilous and time-consuming text input… Tired of wasting time to launch your evening program? With Alexa on your Delta Freebox, you don’t need a remote control anymore. Just say “Alexa, launch Jurassic Park »!