THE FUTURE OF MANUFACTURING EP. ½

Client :Dassault Systèmes
Location :Worldwide
Content :Ebook. Facebook Instant Experience. Videos. Digital cards.

the Pitch

Are you ready for the Future of Manufacturing?  Immerse yourself in the heart of a smart factory and discover five experiences which are revolutionizing the future of industrial production.

the Brief:

Dassault Systèmes enables manufacturers to model their production facilities, products and processes to meet today’s and tomorrow’s challenges To strengthen visibility and attract new customers, we helped Dassault Systèmes to create useful, entertaining and informative content. The 100% inbound marketing campaign includes an ebook to download, the complete guide of the industrial future.

fun facts:

Step 1

Ebook

40 pages of illustrations, drawings and best practices to :

  1. Understand manufacturing major challenges
  2. Study and implement a smart factory

What’s inside ?

Step 2

Acquisition Content

The isometric perspective was chosen for the sake of simplification and popularization. It also strengthens the linear storytelling of the LinkedIn and Facebook carousels.

Step 3

Your turn to play!

Through Facebook’s Interactive Experience technology, we invite the user to swipe up and down to build the car of their choice.

3 QUESTIONS

TO TACKLE PRIOR TO CONTENT MARKETING

What is your campaign objective ?
No room for hazard with content marketing ! Define performance indicators (KPIs) to deliver the right message and optimize your ROI. Generate leads. Establish brand awareness. Increase your website’s visibility.
Which channels acquisition?
Content marketing is a key in inbound marketing. Analyze the best distribution channels to capture your target audience attention and anticipate the different options. Social media. Emailing. Display. SEA. SEO. Native. Nurturing.
What kind of contents ?
eBook is considered the holy grail to generate leads. Define your editorial line and offer a strong and easily adaptable storytelling to get snacking acquisition content. Ebook. Infographics. Article. Video. Website. Digital card.

Nothing attracts more attention on social media than an interactive idea.

oonay | your brand deserves to shine

128 rue la Boétie
75008 Paris

Are you ready for the Future of Manufacturing?  Immerse yourself in the heart of a smart factory and discover five experiences which are revolutionizing the future of industrial production.

Download the ebook
Play Video
Play Video

Are you ready for the Future of Manufacturing?  Immerse yourself in the heart of a smart factory and discover five experiences which are revolutionizing the future of industrial production.

Download the ebook

Your brand deserves to shine

128 rue la Boétie 75008 Paris

Don't be shy!
Contact us