Welcome aboard!

Client :

Dassault Systèmes

Location :

Worldwide

Content :

Instant Experience Facebook.

Need a Facebook Canvas? Contact us!

the Pitch

Welcome on board! Design, simulate & test your aircraft on time, on budget!

the Brief:

To illustrate the challenges of the aerospace industry, Dassault Systèmes wanted to offer an interactive experience to its Facebook community. Optimized for mobile, we chose the Facebook Instant Experience format, formerly known as Canvas. We just transformed its functionalities to create an interactive journey where YOU are the aircraft conceptor!

fun facts:

Creatives created

10’’ 3D Videos created

Possible interactions

Step 1

CONCEPTUAL DESIGN

Choose the right aircraft model from the catalogue.

Step 2

DETAIL DESIGN

Puzzle me! Every single component will be designed from and tested. Create the perfect aircraft by designing the tail, wings and the cockpit.

Step 3

FLIGHT TEST

Choose your destination and test your plane according to the weather condition.

Need a Facebook Canvas? Contact us!

3 reasons

you should test Facebook’s Instant Experience Ads.

31s

Is the average viewing time. Internet users are more receptive to this format than news feed video.

+53%

More than half of users reach 70 seconds of viewing!

x10

Instant Experience loads up to 10 times faster than a traditional ad.

Nothing attracts more attention on social mediathan an interactive idea.

Need a Facebook Canvas? Contact us!

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