{"id":17878,"date":"2023-01-17T09:10:51","date_gmt":"2023-01-17T09:10:51","guid":{"rendered":"https:\/\/oonay.com\/?post_type=use-case&#038;p=17878"},"modified":"2023-02-08T10:35:47","modified_gmt":"2023-02-08T10:35:47","slug":"business-transformation","status":"publish","type":"use-case","link":"https:\/\/oonay.com\/fr\/use-case\/business-transformation","title":{"rendered":"Business Transformation"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17878\" class=\"elementor elementor-17878\" data-elementor-post-type=\"use-case\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbd6399 e-flex e-con-boxed e-con e-parent\" data-id=\"cbd6399\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5b55cff4 e-con-full e-flex e-con e-parent\" data-id=\"5b55cff4\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66837d84 elementor-widget elementor-widget-heading\" data-id=\"66837d84\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Partagez votre  <span style=\"color:#1B94A9\">ebook<\/span><br>pour \u00e9crire votre histoire<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-387ddce elementor-widget elementor-widget-text-editor\" data-id=\"387ddce\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00c9l\u00e9ment central de la campagne digitale, l\u2019ebook a pour objectif de r\u00e9pondre \u00e0 une probl\u00e9matique retrouv\u00e9e chez la cible. Les prospects sont invit\u00e9s \u00e0 t\u00e9l\u00e9charger gratuitement un contenu \u00e0 forte valeur ajout\u00e9e en \u00e9change de leurs informations. Experte des th\u00e9matiques autour des solutions CRM et ERP,\u00a0 notre \u00e9quipe \u00e9ditoriale s\u2019approprie la proposition de valeur de chaque partenaire pour personnaliser la structure <br \/>et la th\u00e9matique du livre blanc.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f7df3eb e-flex e-con-boxed e-con e-parent\" data-id=\"2f7df3eb\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5b1e85fe e-con-full e-flex e-con e-parent\" data-id=\"5b1e85fe\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6386670e elementor-widget elementor-widget-image\" data-id=\"6386670e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2366\" height=\"1215\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716.jpg\" class=\"attachment-full size-full wp-image-17953\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716.jpg 2366w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716-300x154.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716-1024x526.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716-768x394.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716-1536x789.jpg 1536w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015716-2048x1052.jpg 2048w\" sizes=\"(max-width: 2366px) 100vw, 2366px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-15783452 e-flex e-con-boxed e-con e-parent\" data-id=\"15783452\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-591cc67a e-con-full e-flex e-con e-parent\" data-id=\"591cc67a\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-29ec78f8 elementor-widget elementor-widget-image\" data-id=\"29ec78f8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2370\" height=\"1207\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526.jpg\" class=\"attachment-full size-full wp-image-17941\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526.jpg 2370w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526-300x153.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526-1024x522.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526-768x391.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526-1536x782.jpg 1536w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015526-2048x1043.jpg 2048w\" sizes=\"(max-width: 2370px) 100vw, 2370px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c100e90 e-con-full e-flex e-con e-parent\" data-id=\"7c100e90\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b34f4bd elementor-widget elementor-widget-image\" data-id=\"6b34f4bd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2362\" height=\"1211\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606.jpg\" class=\"attachment-full size-full wp-image-17939\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606.jpg 2362w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606-300x154.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606-1024x525.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606-768x394.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606-1536x788.jpg 1536w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015606-2048x1050.jpg 2048w\" sizes=\"(max-width: 2362px) 100vw, 2362px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-50b63a4 e-flex e-con-boxed e-con e-parent\" data-id=\"50b63a4\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-71b69f2 e-con-full e-flex e-con e-parent\" data-id=\"71b69f2\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-418a537 elementor-widget elementor-widget-image\" data-id=\"418a537\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2363\" height=\"1217\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733.jpg\" class=\"attachment-full size-full wp-image-17951\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733.jpg 2363w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733-300x155.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733-1024x527.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733-768x396.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733-1536x791.jpg 1536w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015733-2048x1055.jpg 2048w\" sizes=\"(max-width: 2363px) 100vw, 2363px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d3cd25 e-con-full e-flex e-con e-parent\" data-id=\"1d3cd25\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1370f5 elementor-widget elementor-widget-image\" data-id=\"f1370f5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2366\" height=\"1195\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619.jpg\" class=\"attachment-full size-full wp-image-17937\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619.jpg 2366w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619-300x152.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619-1024x517.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619-768x388.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619-1536x776.jpg 1536w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015619-2048x1034.jpg 2048w\" sizes=\"(max-width: 2366px) 100vw, 2366px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eed5ee0 e-flex e-con-boxed e-con e-parent\" data-id=\"eed5ee0\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-85027e4 e-con-full e-flex e-con e-parent\" data-id=\"85027e4\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88ffc5c elementor-widget elementor-widget-image\" data-id=\"88ffc5c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2366\" height=\"1213\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510.jpg\" class=\"attachment-full size-full wp-image-17943\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510.jpg 2366w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510-300x154.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510-1024x525.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510-768x394.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510-1536x787.jpg 1536w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-015510-2048x1050.jpg 2048w\" sizes=\"(max-width: 2366px) 100vw, 2366px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c5a2ca4 e-flex e-con-boxed e-con e-parent\" data-id=\"c5a2ca4\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2fb3a8 elementor-widget elementor-widget-spacer\" data-id=\"d2fb3a8\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2f4ae1 elementor-widget elementor-widget-heading\" data-id=\"b2f4ae1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Des  <span style=\"color:#1B94A9\">visuels engageants<\/span><br>pour nourrir les campagnes LinkedIn<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da28efc elementor-widget elementor-widget-text-editor\" data-id=\"da28efc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019acquisition sur LinkedIn est une opportunit\u00e9 pour les partenaires de Cegid. Notre \u00e9quipe m\u00e9dia s&rsquo;assure d&rsquo;optimiser le la conversion en lan\u00e7ant des campagnes de Sponsored Content cibl\u00e9es et en publiant des contenus de qualit\u00e9 accompagn\u00e9s de visuels impactant.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edc021b e-flex e-con-boxed e-con e-parent\" data-id=\"edc021b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b35ee4a e-con-full e-flex e-con e-parent\" data-id=\"b35ee4a\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdc2ff4 elementor-widget elementor-widget-image\" data-id=\"fdc2ff4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"627\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_4.png\" class=\"attachment-full size-full wp-image-17958\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_4.png 1200w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_4-300x157.png 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_4-1024x535.png 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_4-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85e6a79 e-con-full e-flex e-con e-parent\" data-id=\"85e6a79\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c1506e elementor-widget elementor-widget-image\" data-id=\"0c1506e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1923\" height=\"1080\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021338.jpg\" class=\"attachment-full size-full wp-image-18011\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021338.jpg 1923w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021338-300x168.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021338-1024x575.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021338-768x431.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021338-1536x863.jpg 1536w\" sizes=\"(max-width: 1923px) 100vw, 1923px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-001760b e-flex e-con-boxed e-con e-parent\" data-id=\"001760b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-11971f9 e-con-full e-flex e-con e-parent\" data-id=\"11971f9\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48e350b elementor-widget elementor-widget-image\" data-id=\"48e350b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1922\" height=\"1076\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021314.jpg\" class=\"attachment-full size-full wp-image-18005\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021314.jpg 1922w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021314-300x168.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021314-1024x573.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021314-768x430.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021314-1536x860.jpg 1536w\" sizes=\"(max-width: 1922px) 100vw, 1922px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f17b6c e-con-full e-flex e-con e-parent\" data-id=\"3f17b6c\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2adfba elementor-widget elementor-widget-image\" data-id=\"a2adfba\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1927\" height=\"1082\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021255.jpg\" class=\"attachment-full size-full wp-image-18007\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021255.jpg 1927w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021255-300x168.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021255-1024x575.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021255-768x431.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021255-1536x862.jpg 1536w\" sizes=\"(max-width: 1927px) 100vw, 1927px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b8eb4d e-flex e-con-boxed e-con e-parent\" data-id=\"2b8eb4d\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5ff4aad e-con-full e-flex e-con e-parent\" data-id=\"5ff4aad\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-382b769 elementor-widget elementor-widget-image\" data-id=\"382b769\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"627\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_1.png\" class=\"attachment-full size-full wp-image-17961\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_1.png 1200w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_1-300x157.png 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_1-1024x535.png 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/1200x627_1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23a6d48 e-con-full e-flex e-con e-parent\" data-id=\"23a6d48\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9736b4 elementor-widget elementor-widget-image\" data-id=\"b9736b4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1925\" height=\"1077\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021222.jpg\" class=\"attachment-full size-full wp-image-18009\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021222.jpg 1925w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021222-300x168.jpg 300w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021222-1024x573.jpg 1024w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021222-768x430.jpg 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-021222-1536x859.jpg 1536w\" sizes=\"(max-width: 1925px) 100vw, 1925px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cff8a65 e-flex e-con-boxed e-con e-parent\" data-id=\"cff8a65\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-adce30d e-con-full e-flex e-con e-parent\" data-id=\"adce30d\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ff78a0 elementor-widget elementor-widget-spacer\" data-id=\"7ff78a0\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42bc444 elementor-widget elementor-widget-heading\" data-id=\"42bc444\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9ez des <span style=\"color:#1B94A9\"> landing pages<\/span> efficaces<br>pour optimiser les conversions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-211bdd9 elementor-widget elementor-widget-text-editor\" data-id=\"211bdd9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pour optimiser les conversions dans une campagne de g\u00e9n\u00e9ration de leads, nos pages d&rsquo;atterrissage int\u00e8grent un formulaire invitant les prospects \u00e0 renseigner leurs informations en \u00e9change d&rsquo;un contenu de qualit\u00e9.&nbsp;<span class=\"TextRun SCXW240439993 BCX9\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"none\"><span class=\"NormalTextRun CommentStart SCXW240439993 BCX9\">A partir d\u2019un mod\u00e8le de landing page<\/span><span class=\"NormalTextRun SCXW240439993 BCX9\">, les partenaires peuvent personnaliser les textes, les illustrations, les logos et les boutons d\u2019appel \u00e0 l\u2019action (CTA) en fonction de leurs objectifs.<\/span><\/span><span class=\"EOP SCXW240439993 BCX9\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9da6f7 elementor-widget elementor-widget-image\" data-id=\"d9da6f7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"2094\" src=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie.png\" class=\"attachment-full size-full wp-image-17931\" alt=\"\" srcset=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie.png 1201w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie-172x300.png 172w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie-587x1024.png 587w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie-768x1339.png 768w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie-881x1536.png 881w, https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Plan-de-travail-48-copie-1175x2048.png 1175w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3799a648 elementor-align-center elementor-button-info elementor-widget elementor-widget-global elementor-global-16925 elementor-widget-button\" data-id=\"3799a648\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">CONTACTEZ-NOUS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a8eb4bc e-flex e-con-boxed e-con e-parent\" data-id=\"7a8eb4bc\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-261277b3 elementor-widget elementor-widget-heading\" data-id=\"261277b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color:#1B94A9\"> 2 r\u00e8gles d'or<\/span> pour r\u00e9ussir<br>son content marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a4603d0 e-flex e-con-boxed e-con e-parent\" data-id=\"3a4603d0\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-60c44e66 e-flex e-con-boxed e-con e-parent\" data-id=\"60c44e66\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-108d0b1a elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"108d0b1a\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-crown\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tLe contenu est roi\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t<p>D\u00e9coupez votre ebook en plusieurs contenus digitaux avec des liens sortants pour attirer votre cible vers celui-ci. En scindant les grandes parties de votre guide, vous pourrez produire davantage et tester la performance de chaque format. Le contenu t\u00e9l\u00e9chargeable que vous proposez en \u00e9change des informations du contact doit pr\u00e9senter une valeur ajout\u00e9e \u00e9vidente pour le prospect. D\u00e9finissez en amont les points irritants de votre cible et proposez des solutions concr\u00e8tes.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4648e9da e-flex e-con-boxed e-con e-parent\" data-id=\"4648e9da\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7189cc40 elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"7189cc40\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-thumbs-up\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tLe contenu est ROI(ste)\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t<p>Concentrez vos efforts non pas sur la cr\u00e9ation d\u2019un plus grand volume de contenu mais sur la cr\u00e9ation d\u2019un contenu plus pertinent. Un bon ciblage vous permet de cr\u00e9er du contenu personnalis\u00e9 et donc beaucoup plus engageant pour votre audience. Selon HubSpot, les prospects sont 75 % plus susceptibles de cliquer sur les e-mails issus de campagnes segment\u00e9es que sur ceux venant de campagnes non segment\u00e9es.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Partagez votre ebook pour \u00e9crire votre histoire \u00c9l\u00e9ment central de la campagne digitale, l\u2019ebook a pour objectif de r\u00e9pondre \u00e0 une probl\u00e9matique retrouv\u00e9e chez la cible. Les prospects sont invit\u00e9s \u00e0 t\u00e9l\u00e9charger gratuitement un contenu \u00e0 forte valeur ajout\u00e9e en \u00e9change de leurs informations. Experte des th\u00e9matiques autour des solutions CRM et ERP,&nbsp; notre \u00e9quipe [&hellip;]<\/p>\n","protected":false},"featured_media":18944,"template":"","type-de-projet":[26,27,28,29,45,51],"class_list":["post-17878","use-case","type-use-case","status-publish","has-post-thumbnail","hentry","type-de-projet-identite-graphique","type-de-projet-ebook","type-de-projet-video","type-de-projet-motion-2d","type-de-projet-web","type-de-projet-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business Transformation - Oonay<\/title>\n<meta name=\"description\" content=\"Notre programme de Marketing as a Service (MaaS) pour doper le business des partenaires de Cegid : ebook, campagnes LinkedIn, landing page\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oonay.com\/fr\/use-case\/business-transformation\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cegid | Business Transformation\" \/>\n<meta property=\"og:description\" content=\"Notre programme de Marketing as a Service (MaaS) pour doper le business des partenaires de Cegid : ebook, campagnes LinkedIn, landing page\" \/>\n<meta property=\"og:url\" content=\"https:\/\/oonay.com\/fr\/use-case\/business-transformation\" \/>\n<meta property=\"og:site_name\" content=\"Oonay\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-08T10:35:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-014718-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1923\" \/>\n\t<meta property=\"og:image:height\" content=\"992\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Cegid | Business Transformation\" \/>\n<meta name=\"twitter:description\" content=\"Notre programme de Marketing as a Service (MaaS) pour doper le business des partenaires de Cegid : ebook, campagnes LinkedIn, landing page\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/oonay.com\/wp-content\/uploads\/2023\/01\/Capture-decran-2023-01-17-014718-1.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/oonay.com\/fr\/use-case\/business-transformation\",\"url\":\"https:\/\/oonay.com\/fr\/use-case\/business-transformation\",\"name\":\"Business Transformation - 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